| Miêu tả |
With the recent rapid adoption of ICTs by rural SMEs those operating in peripheral areas should no longer be disadvantaged in the “knowledge economy” as they are now reported to have improved access to a wide variety of business information to assist with the increasingly complex business decisions they face. However, digital exclusiong and poor connection with the ‘knowledge economy’ are identified by many as barriers to the sustainable development of rural businesses. This exclusion, couple with the fact that the majority of business support information is supply driven, and rarely founded on the wealth of knowledge it is proclaimed to provide access to. The RuBIES project has focused is on addressing the problems faced by rural SMEs, located in the Northern Periphery Region of Europe, in sourcing, processing and using pertinent and timely business support information to make efficient and effective business decisons. Tools utilising ICTs are being developed as part of the project to help solve problem of information exchange and provide new solutions and methods for it from the demand driven point of view thus providing relevant and meaningful assistance and support to rural SMEs in the Northern Periphery.
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