AGROINFO publishes full version of Food consumption in Hanoi and Ho Chi Minh City

AGROINFO publishes full version of Food consumption in Hanoi and Ho Chi Minh City – Facts and Outlooks

08 | 05 | 2009

Vietnam food market has experienced a great deal of complicated fluctuations in 2008 in both supply and demand. Epidemic situation and prolonged cold spell in the beginning of the year have largely affected to the supply in the short-run. Prolonged inflation and rising fuel price have pulled up foodstuff prices, together with the rising concern about food safety issues that have largely impacted on domestic food consumption.

Vietnam food market has experienced a great deal of complicated fluctuations in 2008 in both supply and demand. Epidemic situation and prolonged cold spell in the beginning of the year

have largely affected to the supply in the short-run. Prolonged inflation and rising fuel price have pulled up foodstuff prices, together with the rising concern about food safety issues that have largely impacted on domestic food consumption. Furthermore, by 2009 Vietnam will officially permit foreign investors to participate in retail market in accordance with WTO commitments. If domestic retail enterprises do not meet consumer’s demands, there are possibilities that the world retailers will control the domestic market.

To cope with market challenges, food producers, processors, distributors need to have considerable changes in management, production organization and plan adjustment. Taking grasp of food consumers’ demands, taste and habits in the current context plays a very important role in the success of food enterprises.

In fact, for the first time in Vietnam, “Food consumption in Hanoi and Ho Chi Minh City – Facts and Outlooks” has been prepared by Information Centre for Agriculture and Rural Development (AGROINFO) - Ministry of Agriculture and Rural Development (IPSARD). The report will bring out comprehensive, detailed, updated and reliable information on food demand in Hanoi and Ho Chi Minh City, the two main markets in Vietnam.

We hope the report will support enterprises for building production plans and marketing strategies, taking grasp of consumption demands and taste, locating and developing trademarks, products, prices and distribution channels.

For further information, please see detail here

AGROINFO

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